The Coca-Cola Foundation (Global) is donating $ 400,000 (P20 million) to the Philippine Red Cross (PRC) to help speed up vaccine distribution across the country.
The grant is part of a total $ 20 million global fund from the world’s leading beverage company to support nonprofit partners working to stop the spread of COVID-19 through vaccine distribution , personal protective equipment and public awareness efforts.
Through this grant, the PRC will support the Ministry of Health (DOH) in the national COVID-19 vaccination program by establishing Bakuna centers managed by the PRC, supporting centers managed by local government units in main- implementation and deploying COVID-19 mobile vaccination clinics to more than 30 priority areas in Metro Manila, Central Luzon and Calabarzon. The program aims to fully immunize more than 40,000 vulnerable Filipinos by mobilizing 200 health professionals.
Also supporting the well-being of Filipinos during the pandemic, the Coca-Cola Philippines Foundation has provided PPE as well as food and drink to vulnerable communities severely affected by the pandemic. The foundation’s latest initiative in partnership with K-Coop and Philippine Business for Social Progress (PBSP), Project Karinderya, has fed more than 1,000 families since the start of the year while helping revive small restaurants.
“The COVID-19 pandemic has affected and continues to affect all Filipinos, which is why it is important that we provide continued support to communities through relevant programs that meet their immediate needs. Since last year, we have not wavered in our commitment to be there for the people we serve, and we will continue to be there to support where we can ”, said Antonio“ Tony ”del Rosario, president and vice president of Coca-Cola Philippines. President of Coca-Cola ASEAN and South Pacific-East Asia (Vietnam, Cambodia, Philippines) franchise operations.
Since the country was quarantined in March 2020, Coca-Cola has taken action by suspending and reallocating its advertising budget for relief and response efforts. Despite the pandemic, Coca-Cola Philippines continues to support livelihoods and financial assistance to Filipino communities through multi-stakeholder partnership initiatives.
Among these is the ReSTART program, in partnership with DTI and TESDA, which provided a bridging loan fund of 184 million pesos to owners of sari-sari and carinderia stores. The company has also partnered with OWWA for the OFW Rise program. The partnership targets 10,000 OFWs returning to start their own businesses through livelihood and entrepreneurship programs, including the opportunity to become distributors, wholesalers or community resellers for Coca-Cola Beverages Philippines Inc. (CCBPI) , Coca-Cola’s bottling partner.
“Our goal is to provide Filipinos stricken by the pandemic with income and livelihood opportunities so that they can continue to provide for their families and have enough for their daily needs, as we all work together to help. to revive the Philippine economy, ”said Gareth McGeown, President and CEO of CCBPI. In addition to ongoing community support and other recovery programs, Coca-Cola always has its employees at the heart of its business and their safety continues to be a priority. The company has provided vaccines to all employees who wish to be vaccinated.
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